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Cookies, consent and audience measurement: practical articles backed by tests. RSS feed

“Refuse” as easy as “Accept”: a checklist for your cookie banner

Published October 22, 2026

Refusing cookies must be as easy as accepting them. Seven points to check on your banner, and how to verify them with a test.

How to tell whether your cookie banner really blocks trackers

Published October 22, 2026

Many banners show a choice but let trackers fire before the answer. Here is how to check it by hand, then in two minutes with a test.